Digital Marketing Resources

Digital marketing isn’t all about paid campaigns, marketing budgets, ad spends, marketing qualified leads and bottom lines. It involves how well you understand your digital assets, how you can play to their strengths to reap the most benefits.

For search marketing, you need to arrive at the set of keywords your audience would use to search. We use tools like Google keyword planner and Ubersuggest to find the right set of keywords to target.

Google Chrome has announced their move to block third-party cookies by 2022, which has now been extended to 2023. This article aims to understand why this is such a big deal, and how the web will change if there are no cookies.